What Google’s Reversal on Cookies Means for Advertisers
Remember the looming cookieless future that had advertisers bracing for a dystopian reality? Well, it turns out that isn’t happening anytime soon. Thanks to Google’s change of heart, we’re steering back towards a more utopian Chrome… for now. Our Founder & CEO Vic Drabicky connected with The Business of Fashion’s Marc Bain on how Google’s […]
The ROAR Report: The Ageless Runway
With their immense buying power and influence, why are women aged 55+ barely visible in the fashion industry? Our Sr. Director of Client Strategy & Service, Jeremy Ekes, connected with ROAR Forward’s Tony Case on why we see so few women 55+ in fashion campaigns. Jeremy explained that the underrepresentation stems from the misconception that […]
Charting A Course Through The Brand Media Maze
Lost in a brand media maze, struggling to find clarity? Amid tightening privacy laws and the rise of new media platforms, brands are struggling to navigate their way forward. Our SVP and GM Nick Drabicky guides the world’s most notable brands and took to MediaPost to provide advertisers and brands with direction on how to […]
Face of Marketing Podcast: Vic Drabicky, Laura Jones and Tom Morrissy
What do the Savannah Bananas, Eddie Vedder and Crocs have in common? Find out from our Founder & CEO Vic Drabicky on the latest episode of the Face of Marketing podcast! Vic recently sat down with host Sean Halter, Tom Morrissy of Noble People and Laura Jones of Instacart to discuss marketing challenges and opportunities, […]
January Digital Has Been Named One of Inc. Magazine’s Best Workplaces for 2024
Not once.Not twice.Not three times. But for the FOURTH time, January Digital has been named one of Inc. Magazine’s Best Workplaces for 2024. This would not be possible without our remarkable team who exemplify our values and work together every day to create an inclusive, innovative work environment that is SO much fun! What makes January […]
Remarkable Retail Podcast – Getting Closer to the Customer with Sarah Engel and Lars-Johan Jarnheimer
How do you get closer to your customers? Go to the stores!Talk to your store associates.Send your corporate team to work side-by-side with store managers. While this is not a novel concept, many retailers have lost sight of who their customers are and how to satisfy their needs. Connected data is paramount. Social listening is […]
Carhartt x January Digital – Retail TouchPoints Brand Experience Awards
From more than 200 nominations to the 24 best & brightest brands revolutionizing retail. Our clients at Carhartt have continued to energize their brand and reimagine the customer experience for 135 years. We are proud to share that our work with Carhartt has been recognized by Retail TouchPoints in the category of The Convergence of […]
Carhartt x January Digital – Most Innovative Media Campaign
DFW, you have been intertwined with our roots since day one. Boy, are we thrilled to shout from the rooftops about our latest win, alongside our awesome partners at Carhartt, right here in Texas! We just snagged the crown (or make that Carhartt beanie?) for the Most Innovative Media Campaign at the 2024 Excellence in Interactive […]
ADWEEK’s Media All-Stars Are Embracing Changing Technology
So they say you’re an All-Star, Nick?Tell us something we don’t know! Your star quality was always evident to us, and now it’s recognized by everyone.Our very own SVP & GM, Nick Drabicky, has been named one of ADWEEK’s 2024 Media All-Stars not only for the stellar way he leads our agency, but for his impact across […]
Snap bolsters ad offerings and incentives to woo advertisers — but will they take?
What’s your Snap Score? Your teens definitely know theirs! Snapchat is not just gaining Gen Z and Gen Alpha’s time and attention. It is regaining advertisers attention in 2024, after being at the bottom of budgets in 2023. Doesn’t hurt that Snap is offering comps and discounts for advertisers to try new features. Our Sr. […]