Many beauty campaigns focus on turning back time. StriVectin Operating Company focuses on uplifting women through every stage of it.
We’re honored to be named Finalists for the Modern Retail Awards’ Best Launch Campaign alongside our incredible partners for supporting the launch of Peptight™ Face Lift Serum.
The serum, coined a “face lift in a bottle,” is designed to support women through the powerful and natural milestones of aging, bringing a fresh and resonant perspective to a crowded category.
We built a full-funnel strategy spanning Meta, YouTube, Search, CTV, and DOOH. The result was one of the brand’s strongest product introductions of the year, quickly becoming a top product YTD.
Congratulations to all the finalists. Find more information on the awards here.