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5 Ways To Ensure Your Marketing Plan Is Holiday-Ready

Election year. Shorter holiday season. Shipping disruptions. Amid these headwinds, how can advertisers and brands unlock the full potential of this holiday season? Our Senior Director of Strategy & Innovation Jared Smith shared key insights with MediaPost to help you navigate the unique challenges presented this Q4. Here are 5 ways to ensure your media […]

Kendra Scott And Carhartt Are Finalists For This Year’s Digiday Awards

Style that sparkles and strategy that shines – that’s Kendra Scott! We’re honored to work alongside the brand in meeting customers exactly where they are, when they want, and with the perfect piece, every time. Alongside our amazing partners at Kendra Scott, we have been named as a finalist in the Best E-Commerce Strategy category […]

Digital Marketing Strategy For Retail Transformation

The last few years in retail have been… a rollercoaster. Start with the wild ride of pandemic/post-pandemic in-store and online shopping shifts.Privacy challenges that confused retailers and gave them less control.Add to that the race for newer, better, more video-driven content. Our Founder & CEO Vic Drabicky joined friend and confidant Josh Krepon, President of […]

2024 Google Agency Excellence Awards Finalists

Hey Google – who are the finalists for the 2024 Agency Excellence Awards? January Digital has been selected in the Creative Coverage category for our work with Carhartt! We have been recognized for helping Carhartt transform its creative strategy across all Google and YouTube touch points. Amazing work all around and we could not have […]

Bubble Is Teaming Up With Juice Press As It Enters The Lip Care Category

Advertisers burst Gen Z’s bubble long ago. Now, this group is discerning and selective about the brands they engage with. One brand winning Gen Z’s favor is Bubble, a skincare line that recently teamed up with Juice Press to launch a 360 degree collaboration, including a berry-flavored lip balm and specialty juice. Our President, Sarah […]

NY Fashion Week: Do Gen Z Consumers Even Care?

Sorry NYFW. Gen Z is just not that into you. Our Founder & CEO Vic Drabicky connected with David Kaplan of Attain’s The Outcome on why GenZ isn’t connecting with luxury goods or Fashion Weeks at the level of previous generations. They discussed the role of sustainability and the need for inclusivity for Gen Z […]

What Luxury ‘Dupe’ Brands Get Right About Shoppers

Whether you think calling out competitors in advertising is brilliant or beneath you, it’s certainly creating buzz for viral “dupe” brands like Quince and Italic. Our Founder & CEO Vic Drabicky connected with The Business of Fashion’s Malique Morris about how these dupe brands are capturing the attention of often overlooked middle income consumers. Vic […]

DBJ Announces Best Places to Work for 2024

✅ Inc. Best Workplace x 4✅ Dallas Business Journal’s Best Place to Work… officially x 2! Over 13,000 employees were surveyed, but our DFW crew broke through the noise to make January Digital one of Dallas Business Journal’s Best Places to Work in 2024! This award reflects our team’s dedication to fostering community and collaboration. […]