Question 1

What is the Calculated Consumption Report?

Accepted Answer

It’s January Digital’s annual analysis of consumer spending and digital media behavior across U.S. retail categories.

Question 2

Who is the report for?

Accepted Answer

The report is designed for retail, e-commerce, and media executives who want data-backed insights into consumer behavior.

Question 3

When was it released?

Accepted Answer

September 2025.

Question 4

How can I access and cite it?

Accepted Answer

Download the PDF from this page and cite as: January Digital, 'Calculated Consumption Report 2025' (September 2025), https://januarydigital.com/calculated-consumption-report/.