Carhartt x January Digital – Retail TouchPoints Brand Experience Awards
From more than 200 nominations to the 24 best & brightest brands revolutionizing retail. Our clients at Carhartt have continued to energize their brand and reimagine the customer experience for 135 years. We are proud to share that our work with Carhartt has been recognized by Retail TouchPoints in the category of The Convergence of […]
StriVectin x January Digital: Record Q4 Performance Fueled by Full-Funnel Media Strategy
Exceeded ecommerce revenue goal by 18%
AI, Ad Placements & Audiences: What You Need to Know From Google Marketing Live 2024
The one thing that is constant in the digital landscape is change. For advertisers, staying agile and adaptable to new advancements is crucial for maintaining efficiency and improving performance. Google Marketing Live (GML) was held earlier this month, unveiling a series of updates and new features that will impact the user experience and advertising functionality. […]
Carhartt x January Digital: Record-Breaking Ecomm Growth Powered by Affiliate Strategy
The Holiday Affiliate Campaign Exceeded client Expectations, Driving Record Performance For Carhartt.
Kendra Scott x January Digital: Full-Funnel Strategy Drives Unprecedented eComm Growth
Exceeded client ecommerce revenue goal by 18%
Carhartt x January Digital – Most Innovative Media Campaign
DFW, you have been intertwined with our roots since day one. Boy, are we thrilled to shout from the rooftops about our latest win, alongside our awesome partners at Carhartt, right here in Texas! We just snagged the crown (or make that Carhartt beanie?) for the Most Innovative Media Campaign at the 2024 Excellence in Interactive […]
Carhartt x January Digital: Bold Social Strategy Drives Record eComm Growth
The Social Strategy That Broke Through The Noise
Google AI Overviews: What You Need to Know About the Feature’s New Rollout
The one thing that is certain in this industry is the certainty of change. Google I/O was held last week, and the most important change advertisers need to be aware of is the AI Overviews feature. What are AI Overviews? You may have seen them populate in your search results as they were introduced last […]
2024 IAB NewFronts – Innovation: Coming to a Screen Near You
What You Need To Know From The 2024 IAB NewFronts Gone are the days that pulling levers behind-the-scenes qualifies as advertising. The industry is constantly innovating, and marketers must stay on the pulse of emerging trends and technologies to remain competitive and develop meaningful connections with modern audiences. At the 2024 IAB NewFronts, we connected […]
Interstate Batteries Appoints January Digital as Media Agency of Record
The Marketing Leadership Company is Aimed at Bringing the Legacy Brand to a New Generation of Customers Via Full-Funnel Marketing Dallas, Texas, May 16, 2024 – With goals to maintain its position as North America’s top battery replacement brand and to introduce its “Outrageously Dependable” battery to its next generation of buyers, Interstate Batteries has tapped […]