January Digital Is A Finalist Of The 2025 Rakuten Optimism Golden Link Awards
January Digital is a finalist for Agency of the Year at the Rakuten Golden Link Awards! In the past year, we’ve doubled affiliate revenue while continuing to transform it from a standalone channel into a core growth driver within our clients’ integrated marketing strategies. Grateful to our Affiliate team and to Rakuten for the honor. […]
AI Is Reshaping Product Discovery: What Retailers Need to Know About ChatGPT’s New Shopping Capabilities

OpenAI is evolving AI-powered search to go beyond just links and into personalized discovery, especially in commerce. ChatGPT’s new features around shopping range from product recommendations and beauty routines to travel suggestions. These advancements signal a growing shift: AI is becoming a personal shopping assistant, not just a question-answering tool. What’s Changing? Here’s what these […]
Everything Retailers Need To Know About The Latest GDP Drop And Consumer Shifts

In Q1 2025, the U.S. economy contracted by 0.3%, marking the first decline in three years (BEA, 2025). This wasn’t a slow grind. It was a direct result of a 41.3% surge in imports as businesses scrambled to frontload inventory ahead of anticipated tariffs. The result? A record trade deficit that slashed 4.8 percentage points […]
The Top 5 Consumer Behaviors To Watch In 2025, And Beyond
What happens when consumer behavior becomes fashion’s biggest disruptor? WWD’s Alexandra Pastore turned to our President, Sarah Engel, to find out. In this episode of WWD’s podcast Voices in Detail, Sarah breaks down the 5 consumer shifts brands can’t afford to ignore in 2025: 1. Ownership is optional: Today’s shoppers see fashion as something to […]
Threads Ads Are Now Live – Here’s What Marketers Need to Know

Exploring new channels = new opportunities. And getting in early means you can learn fast and scale smart before your competition catches up. As of today, Meta has officially begun rolling out ads on Threads globally. If you’re running Advantage+ campaigns or using Manual Placements, you’re already opted in by default. No need to reinvent […]
Carhartt And Steve Madden Are Among 2025’s Digiday Media Content Marketing Awards Finalists
Great content meets people where they are and disrupts their scroll. That takes strategy, boldness, and creative partners willing to push boundaries. The Digiday Content Marketing Awards are recognizing campaigns that didn’t just show up. They stood out. We’re proud to be finalists in FIVE categories alongside our incredible clients at Carhartt and Steve Madden. […]
Where Human Touch Meets Digital Innovation with January Digital
Everywhere you look, AI and automation are dominating the conversation. On Brent W Peterson’s Talk Commerce Podcast, our COO JB Brokaw and President Sarah Engel discussed how brands can balance AI-driven innovation with real human insights to build authentic connections. Listen to the full episode of “The Human Touch in Digital Commerce” here or wherever […]
Carhartt Is One Of 2025 Digiday Media Buying And Planning Awards Winners
Two bold strategies. Two big wins. We’re proud to take home Best Social Commerce Strategy and Best E-Commerce Strategy (for the second year in a row!) at the Digiday Media Buying & Planning Awards. Together with our innovative partners at Carhartt, we delivered:– Record-breaking holiday revenue– Social revenue growth fueled by strategic incrementality testing– High-performing, […]
Carhartt And Steve Madden Are MediaPost Planning & Buying Awards Finalists
From New York City to The Grand Ole Opry… We’re proud to celebrate Steve Madden and Carhartt, both finalists in the Retail category of MediaPost’s Planning & Buying Awards! From Steve Madden’s NEVER MISS A BEAT campaign, a love letter to New York filled with familiar faces and iconic spots, to Carhartt’s Luke Grimes collaboration, […]
Shoptalk 2025 In Review
From Roblox to Microsoft, Google to Meta, Shoptalk’s New Market stage did not disappoint, and our team was at the center of the action. Last Wednesday, our Founder & CEO Vic Drabicky joined Winnie Burke, Global Group Director of Fashion and Retail Partnerships at Roblox, and Dametra Johnson-Marletti, Corporate Vice President of Gaming Consumer Sales […]